01 · Start with the operating truth
Good architecture begins with an honest account of how work happens today—not how the diagram says it happens.
About · The through line
I build systems that make hard-won progress visible—from enterprise healthcare and endurance to music practice, education, and verified software.
My work has moved between early-stage company building, enterprise architecture, product commercialization, and customer-facing solution engineering. The setting changes, but the assignment is remarkably consistent: understand the real constraint, align people around it, and build a system that can keep performing after the launch moment has passed.
At Salesforce, I help healthcare and life sciences organizations imagine and design connected customer experiences across payer, provider, medical device, and life sciences. Earlier, I advised growing businesses on technology and operations, helped lead healthcare software initiatives at NantWorks, and served as CEO of Peaksware while TrainingPeaks grew from a bootstrapped product into a global endurance platform.
I began my career inside large-scale information systems at Deloitte, MediaOne, and Active.com. Those years taught me that architecture is never only technical: it is a compact between a business model, a team, and the people who must ultimately rely on the result.
Today that through line continues in three independent experiments: Rolling Note remembers the exact places where music practice needs work; Exam Credits starts education with what a learner already knows; and RosettaBitcoin asks whether software written in unfamiliar languages can be trusted through reproducible evidence. These are personal projects, not Salesforce initiatives.
Rolling Note, Exam Credits, and RosettaBitcoin test the same thesis in three very different domains: progress becomes more useful when a system preserves context and makes evidence visible.
Good architecture begins with an honest account of how work happens today—not how the diagram says it happens.
The highest-leverage work often sits between disciplines. Shared language is infrastructure.
A durable system makes tomorrow’s choices clearer. It creates learning capacity, not just feature capacity.
Endurance sport shaped my approach long before technology became my profession. A U.S. Junior National Triathlon Championship and the long work of Ironman training taught me to respect feedback loops, consistency, recovery, and the quiet compounding of good decisions.
BA, MA, MS · Exercise Science, Communications Theory, Information Science
1991–1998
I am always interested in thoughtful conversations about systems, progress, healthcare, music practice, education, endurance, and verified software.